WHO ARE WE?

01
Profeina is a strategic communication and PR agency operating since 2011. We are able to wisely combine creativity with the iron consistency that is key to the success of any strategy. The results of this approach are above-average outcomes.
02
We support clients from the new technology, IT, fintech, e-commerce, and VC sectors, as well as scientific and startup communities. We also specialize in communication activities for clean air, energy transformation, clean industry, and electromobility.
03
We work with brands and institutions that want to be heard—helping them present often complex topics in an accessible and engaging way.
04
We operate on both the Polish and international markets—thanks to proven partners in our Enterie network.

Weronika Sroka
Junior PR consultant
Even before graduating, she managed to learn PR in practice. After two internships, she stayed at Profeina for longer – because third time’s the charm. She feels most comfortable in research and creative work. Although she resisted it for a long time, today she enjoys creating graphics for various Profeina projects. A Korean language enthusiast, in her free time she runs, travels, and catches up on books.

Angelika Zarzycka
PR consultant
Profeina’s “correspondent” in Wrocław, with a research background and passion. She treats knowledge as the key to understanding the world, which is why she thrives in designing research and creating reports that translate data collected in Excel spreadsheets into plain language. She combines experience gained from working with clients in both the B2B and B2C sectors, which allows her to “import” tools, tactics, and best practices from one field to another.

Maciej Mamet
PR consultant
A historian-archivist in the world of communications. At Profeina since 2021, he designs B2B and B2C communication for brands in technology, e-commerce, and fintech, turning data into engaging narratives. He uses his research skills to verify facts and draw conclusions that support clients’ business goals. His diverse career path – from manual labor to archival work – has taught him to look at topics from unconventional perspectives. He continues to pursue his passions as a lecturer and history popularizer.

Grzegorz Dzięgielewski
PR consultant
A communication creator. He transforms streams of data into concise analyses and long reports into new narratives. He learned how to build them on the other side of the media, in the role of a journalist. To this day, he is a true news junkie, staying up to date with everything at once, and especially with climate change, the green transition, and technologies. He is able to design the future. And most willingly, future journeys in the spirit of slow travel.

Bartosz Dąbrowski
PR consultant
He connects the dots, executes campaigns, works with the media, and prepares texts. He has conducted activities for clients from the fintech, VC, and edtech sectors, as well as for academic institutions. A fanatic of planning and closing tasks on time. A fan of Polish industrial design and everything that came out of factories, steelworks, and cooperatives in the second half of the 20th century.

MICHAŁ RAKOWSKI
Senior PR Manager
An operational strategist. He combines communication tools and public affairs to support clients’ business goals. He specializes in international expansion. At Profeina since 2014, and since 2020 he has been managing Enterie, the international PR agency network founded by us. A guest lecturer at the AGH University of Science and Technology, where he currently teaches “PR and Startups.” A proud father.

MARIA WAGNER
Senior PR Manager
A leader focused on the needs of clients and employees. She organizes the team’s work, connecting the dots and resources to achieve maximum efficiency. At the same time, she ensures that brand activities translate the developed strategy into reality. She thrives in creative work and in overseeing employee well-being. Experienced in serving B2B companies in new technologies, fintech, e-commerce, and HR, she is not afraid to take on any topic.

ZUZANNA SZYBISTY
Managing Partner
An expert in strategic communication, co-managing the PR agency Profeina. Author of campaigns for clean air, sustainable development, and the energy transition. She specializes in building lasting relationships and strategic alliances. A graduate of philosophy at the University of Warsaw.

MAGDALENA GÓRAK
Founder & Managing Partner
Founder of Profeina. A creative strategist fascinated by the possibilities of LLMs. She tries not to interfere with the team’s work unnecessarily, but her eye closely monitors processes and improves procedures. She ensures that Profeina strengthens its positioning each year as a strategic communications agency and at the same time becomes the agency of first choice for B2B clients, also outside of Poland. She draws strength from yoga asanas.